Startup-U Value Proposition Class

Value Proposition class taught by Stephanie Ottavan, President of Door No.3 Design

The Value Proposition is an intricate part of The Business Model Canvas. It is a positioning statement that explains what benefit you provide for who and how you do it uniquely well. It describes you target buyer, the problem you solve, and why you’re distinctly netter than the alternatives.



This class will zoom in on two blocks: Value Proposition and Customer Segment to help the entrepreneur:

DEFINE the problem set to help vet whether it’s a problem worth solving

EVALUATE whether your breakthrough is unique and compelling

MEASURE potential customer adoption using the Gains, Pains, and Insights

BUILD the Value Proposition

Class Cost: Free for FITCI Clients, Non-FITCI Clients a minimal cost to cover costs $29


October 23, 2019 10:00 AM


October 23, 2019 5:00 PM

Fees & Tickets


Event Venue


118 N Market St