in downtown frederick love local

Love Local this February

We’re declaring February “LOVE LOCAL” month for Downtown Frederick! Join us in this month-long celebration by showing your love for small businesses, your love for local and your love for our community. You could even find yourself celebrating with an extra $250 in your pocket to spend at your favorite downtown business!

Thank you to the Delaplaine Foundation for supporting this project and showing their LOVE for LOCAL!

Love Letters for Local (February 1-28, 2021)

This February, let our businesses know how much you love them! Write a simple love letter to a Downtown Frederick business (or two) that you love… and you could find yourself walking home with a $250 gift card to spend at your favorite business.

How it works:

  • Write a love letter for a Downtown Frederick business during the month of February (Not sure which businesses are eligible? Just make sure they’re listed in our directory:
  • Make sure to include the business name on the outside of your letter or envelope
  • Drop it in one of our special “Love Letters for Local” mailboxes (Locations will be listed below… no postage necessary!)
  • OR you can write a virtual valentine using the form below
  • Love Letters for Local runs from February 1st through the 28th, so make sure you submit your letter by 5PM on Sunday, February 28, 2021
  • Each week, we’ll randomly select one lucky love letter author and award them a $250 gift card to the downtown business they love! Gift card recipients will be contacted each Monday (February 8, 15, 22 and March 1). You may submit multiple love letters, but each person is only eligible to win one (1) gift card over the course of this promotion.

Love Letter Drop-offs (starts February 1, 2021)

(STARTS FEBRUARY 1, 2021) Ready to deliver your profession of love? Starting on February 1st, drop your letter in one of the specially marked mailboxes in Downtown Frederick and we’ll get it to its intended recipient. Don’t forget to write the business name on the outside of your letter/envelope. Letter drop locations will be listed soon.

  • Drop-off locations are TBD… they will be located in Downtown Frederick

Can’t make it downtown to deliver your love letter in person? No problem! Just keep scrolling and you can submit your virtual valentine using the form below.

February First Saturday (February 6, 2021)

While our typical “Fire in Ice” programming is cancelled this year, Downtown Frederick’s small businesses are open and ready to provide you with safe shopping and dining experiences this February First Saturday! First Saturday is all about shopping and dining, and the experience will be no different on February 6. Visit for a list of special February First Saturday activities.

Don’t forget your mask when visiting Downtown Frederick! Our businesses thank you for keeping our community safe and helping to keep their doors open.

Loving Local All Month Long

This February, we challenge you to show your love for local at least once a week. Make a commitment to supporting the businesses you love — whether that means buying local, leaving a positive online review, or simply writing a note to let them know you care — loving local comes in every shape and size. To help you love local through the pandemic, we’ve collected a list of Downtown Frederick businesses who offer online shopping, heated outdoor dining and curbside pick-up. Just click the links below and start exploring.

Hang out in Downtown Frederick at these upcoming events!


Each year, the Partnership tackles strategic initiatives to bring more residents and employees to Downtown Frederick, offers an exciting season of events and works closely with downtown businesses and partners to continue to strengthen and improve Downtown Frederick.